Although every child is born with billions of brain cells, those
individual brain cells only turn into usable intelligence when
they are connected up with each other. These connections are the
pathways on which all future learning will be built.
What causes those connections to be made is a rich, stimulating
and fun environment in the early years. The building blocks and
habits of mind for success are formed very early.
We have produced a number of programmes to help you create exactly
that rich environment through hundreds of provenly successful
games and activities that build all the important pre-school skills
As Newsweek magazine put it in an excellent cover story:
in different regions of the brain mature at different times. Give
your children the stimulation and fun they need when they need
it, and anything's possible."